Privacy Policy – EU

Last updated October 23, 2026.

In this privacy policy, we inform you about the processing of personal data when you use our website and our online store Namelabels.com (EU region, namelabels.com/eu/) and about your rights under the General Data Protection Regulation (DSGVO [GDPR]).

Additional information on cookies and similar technologies (including an up-to-date list of cookies) can be found in our Cookie Policy.

Who is responsible for your data on Namelabels.com

Namelabels.com is one website with several regional online stores, each run by its own seller:

  • Purchases and customer data in the EU region: Kleberli Namensaufkleber GmbH is the controller for orders, payments, delivery, customer service and other customer data in the EU region (namelabels.com/eu/). See section 1.
  • The website, cookies and analytics: Inkeria AS operates the website Namelabels.com and is the controller for cookies and similar technologies, consent management and analytics across the whole website, in all regions. See sections 4.4 and 6 and our Cookie Policy.

Inkeria AS, Sandviksveien 73/75, 1363 Høvik, Norway (org. no. 819 511 012). Email: [email protected]

1. Controller

The controller within the meaning of the GDPR for purchases and customer data in the EU region is:

Kleberli Namensaufkleber GmbH
Greifswalder Straße 226
10405 Berlin
Germany
Phone: +49 30 20200068
Email: [email protected]

Contact for data protection inquiries: [email protected]

Note: If a data protection officer is appointed, we will add their contact details to this policy.

2. What data we process

Depending on how you use our website and our online store, we process in particular the following categories of personal data:

  • Contact and customer data: name, address, email address, phone number
  • Order and transaction data: order items, order history, amounts, payment status, delivery options, times
  • Communication data: content of inquiries to customer service (e.g., email correspondence)
  • Technical data: IP address, device/browser information, log data, timestamps
  • Usage data/cookies: page views, preferences, consent status, marketing/analytics information (depending on your cookie selection)

Please do not send us any special categories of personal data (e.g., health data). If you nevertheless transmit such data, you do so at your own responsibility.

3. Purposes and legal bases of processing

We process personal data for the following purposes and on the following legal bases:

3.1 Purchase, delivery, customer service

Purpose: processing orders, processing payments, delivering goods, answering queries, handling withdrawals/returns, handling warranty cases.

Legal basis: Art. 6(1)(b) GDPR (contract/pre-contractual measures).

3.2 Accounting and legal obligations

Purpose: compliance with retention obligations under commercial and tax law (e.g., invoices, payment receipts, accounting).

Legal basis: Art. 6(1)(c) GDPR (legal obligation).

3.3 Operation, security and abuse prevention

Purpose: IT security, error analysis, system stability, prevention of abuse and fraud.

Legal basis: Art. 6(1)(f) GDPR (legitimate interest in secure and functional operation).

3.4 Analytics, optimization and marketing (only with consent, where required)

Purpose: audience measurement, website improvement, campaign measurement, personalized advertising.

Legal basis: Art. 6(1)(a) GDPR (consent), insofar as cookies/tracking require this.

3.5 Newsletter / direct marketing

Purpose: sending newsletters and information about offers (e.g., by email), provided that you have given your consent or this is permitted by law within an existing customer relationship.

Legal basis: Art. 6(1)(a) GDPR (consent) or Art. 6(1)(f) GDPR (legitimate interest) within the limits permitted by law.

You can withdraw your consent at any time (e.g., via the unsubscribe link in the newsletter or by sending a message to [email protected]).

4. Recipients / service providers

We only pass on personal data if this is necessary for the purposes stated, if there is a legal obligation to do so or if you have given your consent. Typical recipients are:

4.1 Payment processing

  • Adyen (payment service provider) – for processing card payments and, where applicable, other payment methods
  • PayPal – if you choose PayPal as your payment method
  • Klarna – if you choose “Pay Later”/invoice (including, where applicable, credit/risk assessments in accordance with Klarna’s rules)
  • Apple Pay – if you choose Apple Pay

Note: Payment service providers are often (in part) independent controllers. Further information can be found in the privacy notices of the respective providers.

4.2 Shipping & logistics

  • UPS (parcel shipping) – for delivery and, where applicable, shipment tracking
  • Postal/letter service providers (letter mail, with or without tracking) – for delivery

4.3 IT operations and shop infrastructure

  • Hosting/platform and IT service providers (operation of the website, databases, email delivery, security services) as processors

4.4 Analytics & marketing (depending on your cookie selection)

If you have given your consent, we use analytics and marketing services to evaluate the use of our website and to measure and deliver advertising. Which services are actually active depends on your selection in the cookie banner.

Details (including cookie names, purposes, retention periods and providers) can be found in our Cookie Policy. Among other things, services such as Brevo, Google Analytics, Google AdSense, YouTube and Complianz are listed there (depending on your consent).

5. Transfers to third countries (outside the EU/EEA)

Some service providers may also process data outside the EU/EEA (e.g., in the USA). In these cases, we ensure that appropriate safeguards pursuant to Art. 44 et seq. GDPR are in place (e.g., EU Standard Contractual Clauses) and, where necessary, assess additional protective measures.

6. Cookies and tracking

6.1 What are cookies?

Cookies are small text files that are stored on your device. We use cookies and similar technologies to:

  • make the website work (e.g., shopping cart, security, consent status),
  • save preferences,
  • compile statistics/analytics,
  • enable marketing and personalized advertising (only with consent, where required).

6.2 Consent and cookie settings (Complianz)

We use a consent management platform (Complianz) to manage your consents to cookies/tracking. We only use non-essential cookies/tracking technologies after you have given your consent.

On your first visit (and at regular intervals), you can use the cookie banner to:

  • accept all cookies,
  • reject non-essential cookies, or
  • adjust your selection by category.

You can change or withdraw your selection at any time via: Cookie Policy / cookie settings.

6.3 Cookie categories

  • Necessary/functional: required for the operation of the website (e.g., shopping cart, storing consent).
  • Statistics/analytics: e.g., audience measurement and website statistics.
  • Marketing/tracking: e.g., advertising, conversion measurement and retargeting.

6.4 Details of the cookies and services used

An up-to-date, automatically maintained overview of the cookies used on our website, their purposes, retention periods and the respective providers can be found in our Cookie Policy.

7. Retention period

We only store personal data for as long as is necessary for the respective purpose or as long as statutory retention obligations apply:

  • Order, payment and invoice data are stored in accordance with statutory retention periods.
  • Customer service communications are stored for as long as necessary to process them and then for a limited period.
  • Technical logs are generally stored only for a limited period to ensure operation and security.
  • Newsletter/marketing data are stored until you withdraw your consent or unsubscribe (or within the permissible scope of the existing customer relationship).

8. Your rights

Subject to the applicable requirements, you have the following rights:

  • Access (Art. 15 GDPR)
  • Rectification (Art. 16 GDPR)
  • Erasure (Art. 17 GDPR), unless retention obligations prevent this
  • Restriction of processing (Art. 18 GDPR)
  • Data portability (Art. 20 GDPR)
  • Objection to processing based on legitimate interests (Art. 21 GDPR)
  • Withdrawal of consent given (Art. 7(3) GDPR) – with effect for the future

To exercise your rights, simply send a message to [email protected].

9. Data security

We take appropriate technical and organizational measures to protect data against loss, misuse and unauthorized access. Only persons and service providers who need personal data to fulfill the stated purposes are given access to it.

10. Contact and right to lodge a complaint

If you have any questions about data protection, please contact us at [email protected].

You also have the right to lodge a complaint with a data protection supervisory authority. As a rule, the competent authority is the supervisory authority of your habitual residence, your place of work or our registered office. For Berlin, this is:

Berliner Beauftragte für Datenschutz und Informationsfreiheit (BlnBDI) [Berlin Commissioner for Data Protection and Freedom of Information]
https://www.datenschutz-berlin.de/